Laurel A. Rockefeller

The advertisements are everywhere:  for a fee (generally at least $20) you can dramatically increase the number of followers to your twitter feed, likes to your facebook page, and hits to your youtube video.


Marketing experts advise against this as a rule.  But it is hard to listen to that advice when the same experts are telling you that the NUMBER of twitter followers, facebook likes, and youtube hits are CRITICAL to getting sales.




In June of this year, I fell for the hype, believing the marketer‘s grand promises.  Here is what I learned the hard way:


1.  Purchased followers are fleeting


Buy followers and you probably will get the promised number of followers — for a day or two.  But less two weeks after I bought followers, those followers largely disappeared.  Today, nearly three months after falling for the scam, only about…

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